I was thinking about my recent blog which mentioned Sleep Well 2013. I indicated that I thought it was probably our best deal ever for the doctor. That has been bouncing around in my head and after reflecting on it, there is no question, it is an ABSOLUTELY GREAT DEAL! Our BEST DEAL EVER! If we look closely at what we are offering, what do we see? First, purchase an Aaron 940, 950 or 1250 and get a five year guarantee. So for five years the doctor doesn’t need to worry about spending a penny on upkeep of the unit. Truth of the matter, the products are so reliable that with or without the extended guarantee, odds are they won’t have a problem. But if they also purchase one of the MI LED lights alongside an Aaron 940, 950 or 1250 THEN the guarantee on the units doubles from FIVE years to TEN YEARS!
Are you kidding me? The answer is NO, we are NOT!
To receive the ten year guarantee the doc needs to invest in one of our MI LED lights and a promotion ESU. Besides the TEN YEAR guarantee on the generator, why should the doctor want to do that? Answer number one, if they are currently operating under a hot halogen light source, do they enjoy sweating from the halogen heat in surgery? The LED is virtually cool, as in no more sweating while they work. Not only does it use less electricity, since the LED stays cool unlike the inferior halogen light, the air conditioning in the office isn’t working overtime. So the doctor saves on electricity two ways. (COST-SAVINGS!) Number two; there is no need to worry about turning the light on and the bulb blowing. A burnt-out halogen bulb is a pain to replace, and what if the doctor doesn’t have one? Well, it sounds like a FedEx overnight delivery is in order, which adds to their overall cost-to-own a halogen light. Number three; perhaps the best reason to switch to the MI LED light is (besides the awesome clean, white light it gives) if it is utilized eight hours a day, five days a week, it should last something like TWENTY THREE YEARS! Quite possibly the life of the doctor’s practice!
AND THAT’S NOT ALL…(Sorry, perhaps I am getting carried away here)
Like those infomercials we see on TV (but calmly and quietly)…If the customer purchases one of the MI LED lights along with the Aaron 940, 950 or 1250 the doctor also gets FOUR $250 Dollar Coupons (THAT IS $1000.00 repeat after me…ONE THOUSAND DOLLARS) good for a variety of electrosurgery electrodes and disposables. Not what Bovie wants you to buy; what YOU want to buy, except you not “buying” it because it is FREE. Each coupon is good for $250 a quarter. If the doctor only needs to upgrade his lighting and doesn’t need a desiccator or generator, then buy the MI LED light of your choice and get $500 dollars in coupons ($125 each quarter).
This really is the BEST Sleep Well You Bought a Bovie EVER!!!
J. Robert Saron
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